Ella R. Upton

Business

Engineering Calm: How Sabeer Nelli Built Zil Money to Restore Control in Chaotic Business Environments

Most financial tools promise efficiency. But what business owners truly crave isn’t just speed—it’s control. The ability to send a payment without wondering if it went through. To print a check without jumping through technical hoops. To view balances, transactions,...

Choosing Bitcoin
Finance

The Psychology Behind Customers Choosing Bitcoin

Bitcoin is not just a technological innovation; it’s a movement reshaping how people perceive money and transactions. As businesses increasingly adopt cryptocurrency, it’s essential to understand the psychological factors that motivate customers to choose Bitcoin over traditional payment methods. From...